Further Down Along The Information Highway - By Marius-Henk van Dyk
You should only continue reading this article if you have discovered the profit potential in two things... ...Information and eBay.
Without having a clear belief in your ability to create money from virtually nothing using your mind and eBay I am afraid you'll not get the point of this article.
Selling a physical product on eBay is all fine and well and there are many sellers making a great living this way.
My only warning is this:
Unless you are the only person selling an item there is going to be strong competition from other sellers. If your item is also a popular product with high demand you can be sure of even more competition.
When it comes to selling hard goods on eBay you soon discover that the seller with the lowest price always rakes in the cash at the end of the day.
My point: To make money selling hard goods you either need a completely unique product with sole distribution rights or you need to get the product cheaper than any other eBay seller.
If you can negotiate the former go for it. Knowing there is a demand for your unique product by doing your homework first is obviously still vital.
If you can not get exclusive rights to selling a product then you need to get it at the lowest price. In the world of wholesalers this is pretty simple. The more you buy the cheaper it gets.
So this means that you are suddenly thrown into the arena with companies that have massive storage warehouses, "bulk buying power" and proffesional buyers on the payroll to source the lowest price item from wholesalers.
How do you compete with that? If you can then go ahead.
All the above should give you an impression of why I personally choose the way of the eBay Infopreneur.
Exclusive information products give you the highway to profit like no other item being sold on eBay. Why?
Two magic words: Total Control.
With total control I mean you are the copyright holder and therefore no one else may legally sell your product. This is the fastest and easiest way to tap into any niche on eBay.
Here's my simple strategy to unlimited eBay profits in a nutshell:
Step 1
Find Hungry Markets using eBay and other demand research sites.
Step 2
Create quality information products to suit the needs, wants and desires of your market.
Step 3
Create a feeding frenzy by correctly marketing and selling your product on eBay and other marketplaces. By first establishing that there is a need you ensure your product has a demand before even creating it.
This seems very logical but many sellers overlook this vital point and end up sitting on a dead fish product. All that effort!
Your next step is then creating a profile of the market and studying the type of person you want to sell to. Once you have created this profile, which includes an accurate description of their needs, you then set off in creating your tailor-made product.
Don't just think eBook, think CD, DVD and MP3!
Some of the highest profits are being made with "How To" DVD's on eBay with some homemade DVDs selling for upward of $150.
Considering that it costs less than $5 max to duplicate and send the DVD, and with the buyer paying for postage in most cases, you can see the profit margins here are well worth your attention.
After creating your product you then simply need to market it in the right way to get the attention and traffic to make excellent profit.
Obviously there is much more to being a successful auction infopreneur than just the above, but I am sure that for the sake of this article you should have some inspiration or seed thought regarding this matter.
For my whole eBay strategy visit http://www.auction-buying-tips.com/ebay-secret.html
About The Author
Marius-Henk van Dyk is a successful eBay Powerseller and editor of http://www.auction-buying-tips.com.